Category Modern Cards

By the numbers alone, Pokémon cards have crushed stocks over the past two decades, and it is not particularly close.

Gen Z's obsession with Pokémon cards comes down to a potent cocktail of childhood nostalgia, real financial returns, and a cultural shift that treats...

Trading cards are crushing stocks right now, and it is not particularly close. Over the past 20 years, Pokémon cards have surged roughly 3,261%, compared...

Pokémon cards have appreciated 3,261% over the past twenty years, according to Card Ladder data, dwarfing the S&P 500's 421% return over the same period.

Yes, Pokémon cards have become a genuine status symbol for young investors, and the numbers back it up.

Trading cards became a serious investment category through a convergence of market infrastructure, verifiable grading standards, and returns that...

Gen Z investors are increasingly treating Pokémon cards not as childhood toys but as legitimate alternative assets, and the numbers suggest they might be...

The difference between red cheeks and yellow cheeks Pikachu cards comes down to a deliberate design change that Wizards of the Coast made when localizing...

The difference between Red Cheeks and Yellow Cheeks Pikachu cards comes down to a color change on Pikachu's cheek pouches in the 1999 Base Set card number...