Logan Paul might grab headlines with his flashy Pikachu Illustrator card, but for most Pokémon collectors, the real king remains the iconic Charizard. This fiery dragon from the 1999 Base Set has long ruled as the crown jewel of the hobby, drawing massive attention in Paul’s latest auction plans.[2][6]
Paul bought his Pikachu Illustrator PSA 10 for $5.3 million back in 2022, calling it the rarest card in existence with just a few dozen copies worldwide and his as the only perfect 10 grade.[1][4] He wore it around his neck during WWE matches, turning it into a celebrity spectacle that boosted its fame.[3][4] Now, he’s auctioning it off starting January 5, 2026, through Goldin Auctions, expecting $7 million to $12 million after his purchase price.[1][2] The event sped up from its original date due to huge global buzz and features over 300 lots of rare TCG items.[2][6]
Tucked into that auction is a 1999 Pokémon Base Set 1st Edition Holo Charizard from Paul’s own collection break, proving even he knows Charizard’s pull.[2][6] This card embodies everything collectors chase: vibrant artwork by Mitsuhiro Arita, holographic shine, and insane rarity in top grades. First Edition versions in PSA 10 condition have shattered records, often fetching six figures or more as the ultimate status symbol.[2]
Why does Charizard top Pikachu for so many? It started as the chase card in early sets, symbolizing power and nostalgia from the Pokémon boom. Prices have climbed steadily, with sealed booster boxes from the same era also in Paul’s auction hinting at untapped Charizard potential inside.[2][6] Paul pushes collectibles like these as smart plays for young investors, noting Pokémon cards up 3,261 percent over 20 years, outpacing many stocks.[1]
Spotting deals means hunting graded gems or sealed products tied to Charizard. Paul’s move spotlights how celebrity hype lifts the whole market, but savvy buyers focus on proven icons like this dragon that never fades. Keep eyes on Goldin for fresh price comps that could ripple across Charizard values.
