Logan Paul’s wild spending on rare Pokemon cards has lit a fire under collectors everywhere, showing how one big moment can pull in a whole new crowd chasing card prices and deals.
Back in 2022, the YouTuber and WWE star dropped a jaw-dropping $5.3 million on a PSA 10 Pikachu Illustrator card, the priciest Pokemon card ever sold and a Guinness World Record holder[2]. This Japanese promo from 1997 is super rare, with just one perfect PSA 10 copy out there, and Paul even keeps it in a $75,000 diamond case[2]. That splashy buy wasn’t his only flex; he also owns a pristine 1999 Base 1st Edition Charizard Holo, one of the holy grails for fans[3].
Charizard has long been the king of high-value cards, pulling prices that make collectors sweat. A Tekno Topps Charizard hit $35,000 in an August 2023 eBay sale for its PSA 10 grade[1]. Then there’s the First Edition Holo Crystal Charizard, which sold for $40,800 in October 2022 at a Fanatics Collect auction, also PSA GEM MT 10[1]. A Beta Presentation Charizard went for $99,000 in September 2024, proving these early cards pack history and hype[1]. Even test prints like the Disco Holofoil Charizard fetched $113,880 in a 2023 Goldin auction, graded NM/Mint 8 by CGC[1].
Paul’s move turned heads because he treats cards like a smart investment, claiming Pokemon has beaten the stock market over 20 years[2]. Now, he’s auctioning that Pikachu Illustrator after teasing it on Fox Business, admitting the market’s volatile but full of upside[2]. Cards like Umbreon EX and Charizard EX keep climbing on scarcity, condition, and buzz[2].
New collectors are jumping in, inspired by Paul’s story. Prices swing on grade (PSA 10 is gold), rarity, and trends, so sites like PokemonPricing.com help track real sales data. Paul’s Charizard obsession reminds everyone: start small, chase gems like early holos, and watch the market heat up. Rookies today see million-dollar flips aren’t just dreams, pushing more folks to hunt deals on rising stars.
