Logan Paul’s latest move in the Pokemon card world is shaking up what collectors expect from top prices. He’s putting his ultra-rare Pikachu Illustrator card up for auction at Goldin in early 2026, and it could reset the bar for high-end sales.[1][2]
This isn’t just any card. It’s the only known PSA 10 graded Japanese Pikachu Illustrator, making it the gem mint holy grail of Pokemon cards. Logan bought it back in 2021 for 5.275 million dollars, a sale that snagged a Guinness World Record as the most expensive Pokemon card ever at the time.[1][2] Only about 39 of these cards exist worldwide, and none match this perfect grade.[1]
Logan has been flashing this card everywhere, even wearing it on a 75,000 dollar chain around his neck during WWE matches.[2][3] Now, he’s cashing in. He told Fox Business he expects it to fetch between 7 million and 12 million dollars, turning a tidy profit after holding it for years.[2] That kind of estimate has collectors buzzing, especially since Pokemon cards have beaten the stock market’s returns over the past two decades.[2]
Why does this matter for prices? Sales like this are rare. Most ultra-high-end cards stay hidden in private collections, leaving folks guessing at true top values.[1] When one hits a public auction, it sets a fresh benchmark. Logan even pushes collectibles as smart plays for young investors, saying skip the boring stock market if you can grab the best of the best with real scarcity.[2][3]
Think about past resets. A first edition Charizard just hit a new all-time high, proving demand for icons stays hot.[1] Logan’s Pikachu could do the same, drawing big buyers and sparking more high-profile sales. If it tops 5.275 million, expect chatter about chasing records in the Pokemon market.
For PokemonPricing.com readers, watch this auction closely. It might lift prices across premium cards by showing what’s possible at the peak. Stay tuned as bids roll in February 2026.[1][3]
