Logan Paul, the famous YouTuber, WWE wrestler, and entrepreneur, recently made waves by saying Pokémon cards can reward people who stick with them as smart investments.[1][4] He shared this view on Fox Business’s Big Money Show while talking about a super rare Pikachu Illustrator card he bought back in 2022 for $5.3 million, which set a Guinness World Record as the most expensive Pokémon card ever sold.[1][2][3]
This card is a PSA Grade 10 version from a 1998 Japanese promo set, graded perfect by PSA, the top grading service for trading cards.[3] Paul calls it the rarest and most valuable Pokémon card in existence, with only one like it in the world.[1] He even wore it around his neck on a $75,000 chain during the interview.[1] Now, he plans to auction it off through Goldin Auctions in early 2026, betting its scarcity will drive up the price even more.[1][3]
Paul told young investors to think beyond the stock market or buying a house. He pointed out that Pokémon cards as a group have beaten the stock market by over 3000% in the last 20 years.[2] His advice is to focus on the absolute best items with tiny supply, like this flawless Pikachu, because those hold value over time.[1] He warned that not every collectible works out, so buyers need to pick wisely.[1]
The card’s story also ties into Paul’s past projects. He once fractionalized a similar Pikachu Illustrator on his Liquid Marketplace, letting people buy tokens for shared ownership.[2] Some holders faced issues with withdrawals and reimbursements when it went back to auction, but Paul stressed user funds are safe.[2]
For Pokémon collectors and price watchers, this spotlight shows how top-tier cards like the Pikachu Illustrator can hit millions, especially with perfect grades.[4] Imperfect versions still sell for over $80,000, per price guides.[4] Keep an eye on the 2026 auction for what this gem might fetch next.[1][3]
