Logan Paul recently shared some smart advice on passion assets, saying they reward long-term belief. For Pokemon card collectors, this hits home right now as prices dip across many modern sets.[1]
Take the Evolving Skies set, still the king for collectors in December 2025. Its top card, Umbreon VMAX Alternate Art, just dropped over $155 to $2,063 on TCGPlayer. That puts it close to breaking under $2,000 for the first time in ages.[1] Umbreon V Alternate Art fell about $140 too, now at $429.[1] Even with these dips, the set holds strong with Rayquaza VMAX Alternate Art climbing to $701, Dragonite V Alternate Art at $406, and others like Espeon V at $169.[1]
Videos tracking 2025 prices show this pattern everywhere. Big hitters that spiked to $600 or more are sliding back, some stabilizing around $250 to $320 lows from earlier lows like $800.[2][3] One ultra-rare even bounced from $1,350 to $2,400 on quick buys before settling.[5] Modern sets from Surging Sparks to Temporal Forces are cheaper than before, with packs lingering on store shelves.[6]
Paul’s point fits perfect here. Pokemon cards are passion assets, not quick flips. Nostalgia, gameplay, and collecting drive demand, with sales growing 126% in two years for cards priced $10 to $80.[4] Prices peak in December but soften mid-year.[4] Dips like these create buy chances if you believe in the hobby long-term.
Smart collectors grab Umbreon or Rayquaza now, hold through ups and downs. Some cards like Special Delivery Pikachu even rose recently.[5] Others, like Misty’s Favor, cooled from $200 highs.[7] Passion keeps values alive, rewarding those who stick around.[1][3]
