Logan Paul Gets Real on Why Collectibles Like Pokemon Cards Feel Risky at First
Logan Paul knows a thing or two about jumping into big investments. The YouTuber and boxer has poured millions into rare collectibles, from Pokemon cards to sports memorabilia. In a recent talk, he broke down a key truth that hits home for anyone eyeing the Pokemon TCG market: collectibles often feel super risky right before they turn into obvious winners. “It’s like they scream danger until suddenly everyone sees the value,” he said. For Pokemon fans tracking prices on sites like PokemonPricing.com, this mindset explains a lot about the ups and downs we see every day.
Think about it. You spot a hot new set like Prismatic Evolutions. Elite Trainer Boxes fly off shelves at double the suggested retail price because supply is tight and demand is wild, especially for those Eeveelution reprints.[1] Prices spike, hype builds, but then more product hits stores. Singles start dipping as supply catches up to buyers. Modern cards from sets like Surging Sparks, Destined Rivals, and Journey Together have dropped lately, with packs even sitting on shelves unsold.[3][5] It feels risky to buy in now. Why chase something that might keep falling?
Paul points out that’s the trap. The best plays hide in that scary phase. While average cards soften, the biggest ones hold steady or climb. Take Umbreon ex, one of 2025’s top dogs. It jumped from $1,020 to $1,050 in a single week, bucking the downward trend.[7] Or look at special promos and chase cards in ultramodern sets. They do not follow the pack. Demand stays hot even as the market cools, hinting at future runs.[3][4] Paul compares it to his own buys. He grabbed high-profile items when doubters called them overpriced fads. Months later, values exploded because scarcity and fan love kicked in.
Pokemon cards fit this pattern perfectly. Holiday peaks in November and December drive searches sky-high, fueled by gifting and nostalgia.[1][2] But post-hype, prices dip, scaring off new collectors. Smart ones buy the dip on premium stuff. Sets like Prismatic Evolutions face shortages into late 2025, keeping values firm.[1] Scalper frenzies around special releases like Ascended Heroes Collections show the same cycle: instant markups, then restocks calm things, but long-term holders win big as singles graded up 300 to 500 percent.[6]
Paul’s advice boils down to patience. Collectibles test your nerve when prices wobble. Bulk modern cards drop, but icons like rare ex or promo Charizards stabilize first.[3][4] Track those on PokemonPricing.com. Watch for sets like Destined Rivals sustaining buzz into mid-2025.[1] The risk feels real because most chase trends and bail early. The obvious wins come to those who spot the disconnect between short-term noise and lasting appeal.
Right now, with prices softening across many modern sets, Paul’s words ring true.[5] Feels risky? That’s your cue. The top cards are already acting different, setting up for the next leg up.[3][7]
